Why you don't have to trust Usana...
My USANA Story
The short version:
I experienced the difference between getting enough nutrition and getting optimal nutrition. I found a company that I could trust to deliver optimal nutrition. I now share this information with others.
How I got started with USANA:
The expanded version:
Creating A Blaze
PART ONE- The spark
When I was a sophomore in high school, I took a health education class that awakened me to the intricate and fascinating workings of the human body.
As I applied the scientific and research-based principles of nutrition and exercise to my life, I noticed I felt better and could do more. Pure rocket science, right?
Although I didn’t know it at the time, this was the spark that started my health and wellness journey as I went on to become a Division One wrestler, a Master’s degree graduate in the Health Sciences, and the owner of a fitness business. That was 21 years ago.
I know not everyone gets as excited as I do about living life to the fullest, but it seems that most people do care a little. Most people are open to being a little healthier as well as getting a little more for their time.
PART TWO- Add kindling
As my business grew, so did my brand as a specialty personal training company that works with the mentally and physically impaired.
What also grew was the expectation for greater value in our services. To meet this demand, I started a Stronger Living Initiative.
This was a defining moment because it meant that I was no longer going to simply go with what works, but rather challenge my methods and be open to what might work better.
PART THREE- Choosing logs
After a review of my company procedures, it became clear that I needed refinement. I needed a better and clearer platform from which to operate.
I identified 7 major health-influencing variables and focused on helping people rank their strongest and weakest areas. I would then ask them which ones they are willing to improve upon to achieve the biggest results. The assessment allows me to measure progress with both a qualitative and quantitative review.
This Stronger Living Assessment is based on the current literature and is validated through an epistemological process that makes accurate information more useable. In other words, it needs to be documented, make sense, and have practical significance.
This system of checks and balances helps our clients to get the results they are looking for.
PART FOUR- The blaze
As if I wasn’t excited enough with this new platform, in October of 2009, I was asked to take a look at a company called USANA Health Sciences. Three months later I ordered and tried their flag ship product: a multivitamin called CellSentials.
I felt a significant bump in my already pretty good health within a few days.
This was the beginning of a blazing fire inside of me which would motivate me to take a personal training company that could only touch as many lives as there are hours in the day to a fitness consulting company that shows are healthy people can feel even better. It was the birth place of Functional Fitness- For Stronger Living. However, I did not know it at the time.
I continued to take CellSentials regularly for the next year as I researched the company, reviewed the product, did product cost comparisons, tracked my personal health/physical performance, and sampled the product to a few non-biased individuals for additional input. The results were very good.
For another 6 months I kept quiet. I found myself more and more amazed with the product and the company. I also realized I had “analysis paralysis.” I was sitting on some great information that I desperately wanted to share.
It was at this time that one of my most value-driven and resourced personal training clients shared with me that her family supplemented their diet with this product and from what she could dig up, it is the best on the market which was exactly what I had found.
That same week as I was skimming through an Outside magazine and saw that the company of this product, USANA, was ranked as one of the best companies to work for. Later and totally random, another client who is a retired CPA, showed me an article from Forbes magazine that gave an honorable mention to USANA Health Sciences for being in business for over 20 years, having another record breaking quarter of growth on the NYSE, and closing in on $1 billion dollars in annual sales. People can feel the difference from the supplements which were created by a scientist (not a corporate suit) who won the Albert Einstein Award for Outstanding Achievement in the Life Sciences.
Still, I remained on the fence about whether to add USANA as a product partner to my company and our new platform for stronger living. I wanted so much to believe that I could get the same nutritional advantage that USANA offers in their products through my diet alone.
PART FIVE- The Tipping Point
While I was driving home one day, I had the following conversation with myself:
Optimist Tanner: “Your graduate professors said that you are now equipped with the knowledge and research skills to go and inspire the world to better health. They said, and I quote, ‘encourage movement, better eating, and the use of a multivitamin.’”
Analytical Tanner: “Yeah but, sell vitamins? You’re not a salesman.”
Optimist Tanner: “You’ve tried to dig up substantial dirt on the founder, the company, and the product and you can’t find any. It all seems to fit perfectly with your mission of helping better lives through healthier behavior options.”
Analytical Tanner: “Yeah, but this is crazy. It is too good of an opportunity and too good of a product. The company seems to fit your message and platform too perfectly and that which sounds too good to be true probably is.”
Optimist Tanner: “Yes, it seems too good, but you’ve done your homework, you’ve experienced the benefits of the product personally, and you’ve had trusted sources verify the same. Are you going to lie to yourself and your clients and ignore the fact that diet alone cannot provide optimal benefits and sufficient support?”
Analytical Tanner: “No, I can’t in good conscious do that. You’re right Tanner, you have to do this. Let’s do it. Let’s change some lives.”
PART SIX- The Choice Is Yours
We can experience a higher level of health if we are open to it. Our genetics, available resources, and skill in the kitchen do not have to keep us from living life to the fullest. USANA is a lifestyle of "true health" and has created supplements that you can trust to be safe and effective. Join me in touching one life at a time starting with your own.
Contact me at tanner@fitdupage.com or 630-390-8417 or experience the advanced multivitamin, the CellSentials here!
The short version:
I experienced the difference between getting enough nutrition and getting optimal nutrition. I found a company that I could trust to deliver optimal nutrition. I now share this information with others.
How I got started with USANA:
- In 2009 a friend gave me a video to watch.
- In 2010 I finally got around to watching it.
- Intrigued by the health claims, I tried the product but was already pretty healthy so I didn't expect to feel any added benefit to my health and energy. I was wrong.
- Curious about the potential income claims by simply sharing my experience with the products, I watched the compensation video. Getting paid what your worth? What a concept.
- I now share this information with others who express an interest in and are indeed open to being healthier and wealthier.
The expanded version:
Creating A Blaze
PART ONE- The spark
When I was a sophomore in high school, I took a health education class that awakened me to the intricate and fascinating workings of the human body.
As I applied the scientific and research-based principles of nutrition and exercise to my life, I noticed I felt better and could do more. Pure rocket science, right?
Although I didn’t know it at the time, this was the spark that started my health and wellness journey as I went on to become a Division One wrestler, a Master’s degree graduate in the Health Sciences, and the owner of a fitness business. That was 21 years ago.
I know not everyone gets as excited as I do about living life to the fullest, but it seems that most people do care a little. Most people are open to being a little healthier as well as getting a little more for their time.
PART TWO- Add kindling
As my business grew, so did my brand as a specialty personal training company that works with the mentally and physically impaired.
What also grew was the expectation for greater value in our services. To meet this demand, I started a Stronger Living Initiative.
This was a defining moment because it meant that I was no longer going to simply go with what works, but rather challenge my methods and be open to what might work better.
PART THREE- Choosing logs
After a review of my company procedures, it became clear that I needed refinement. I needed a better and clearer platform from which to operate.
I identified 7 major health-influencing variables and focused on helping people rank their strongest and weakest areas. I would then ask them which ones they are willing to improve upon to achieve the biggest results. The assessment allows me to measure progress with both a qualitative and quantitative review.
This Stronger Living Assessment is based on the current literature and is validated through an epistemological process that makes accurate information more useable. In other words, it needs to be documented, make sense, and have practical significance.
This system of checks and balances helps our clients to get the results they are looking for.
PART FOUR- The blaze
As if I wasn’t excited enough with this new platform, in October of 2009, I was asked to take a look at a company called USANA Health Sciences. Three months later I ordered and tried their flag ship product: a multivitamin called CellSentials.
I felt a significant bump in my already pretty good health within a few days.
This was the beginning of a blazing fire inside of me which would motivate me to take a personal training company that could only touch as many lives as there are hours in the day to a fitness consulting company that shows are healthy people can feel even better. It was the birth place of Functional Fitness- For Stronger Living. However, I did not know it at the time.
I continued to take CellSentials regularly for the next year as I researched the company, reviewed the product, did product cost comparisons, tracked my personal health/physical performance, and sampled the product to a few non-biased individuals for additional input. The results were very good.
For another 6 months I kept quiet. I found myself more and more amazed with the product and the company. I also realized I had “analysis paralysis.” I was sitting on some great information that I desperately wanted to share.
It was at this time that one of my most value-driven and resourced personal training clients shared with me that her family supplemented their diet with this product and from what she could dig up, it is the best on the market which was exactly what I had found.
That same week as I was skimming through an Outside magazine and saw that the company of this product, USANA, was ranked as one of the best companies to work for. Later and totally random, another client who is a retired CPA, showed me an article from Forbes magazine that gave an honorable mention to USANA Health Sciences for being in business for over 20 years, having another record breaking quarter of growth on the NYSE, and closing in on $1 billion dollars in annual sales. People can feel the difference from the supplements which were created by a scientist (not a corporate suit) who won the Albert Einstein Award for Outstanding Achievement in the Life Sciences.
Still, I remained on the fence about whether to add USANA as a product partner to my company and our new platform for stronger living. I wanted so much to believe that I could get the same nutritional advantage that USANA offers in their products through my diet alone.
PART FIVE- The Tipping Point
While I was driving home one day, I had the following conversation with myself:
Optimist Tanner: “Your graduate professors said that you are now equipped with the knowledge and research skills to go and inspire the world to better health. They said, and I quote, ‘encourage movement, better eating, and the use of a multivitamin.’”
Analytical Tanner: “Yeah but, sell vitamins? You’re not a salesman.”
Optimist Tanner: “You’ve tried to dig up substantial dirt on the founder, the company, and the product and you can’t find any. It all seems to fit perfectly with your mission of helping better lives through healthier behavior options.”
Analytical Tanner: “Yeah, but this is crazy. It is too good of an opportunity and too good of a product. The company seems to fit your message and platform too perfectly and that which sounds too good to be true probably is.”
Optimist Tanner: “Yes, it seems too good, but you’ve done your homework, you’ve experienced the benefits of the product personally, and you’ve had trusted sources verify the same. Are you going to lie to yourself and your clients and ignore the fact that diet alone cannot provide optimal benefits and sufficient support?”
Analytical Tanner: “No, I can’t in good conscious do that. You’re right Tanner, you have to do this. Let’s do it. Let’s change some lives.”
PART SIX- The Choice Is Yours
We can experience a higher level of health if we are open to it. Our genetics, available resources, and skill in the kitchen do not have to keep us from living life to the fullest. USANA is a lifestyle of "true health" and has created supplements that you can trust to be safe and effective. Join me in touching one life at a time starting with your own.
Contact me at tanner@fitdupage.com or 630-390-8417 or experience the advanced multivitamin, the CellSentials here!
